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Wix is an online website builder that allows you to design and publish your portfolio, small company website, blog, or online store with drag-and-drop ease.

Wix is a cloud-based website builder with online hosting and design capabilities. Its user-friendly drag-and-drop features and over 500+ ready-made templates make it easy to create a website without specialised knowledge or hire a web development professional.

Wix speeds up the web building process and gives you creative control over the design of your website. For small and medium eCommerce enterprises, Wix is an excellent website builder. It has approximately 200 million registered users and is available in 17 languages throughout the world most extensive customer base (57%) is in the United States, according to Elyft.

Now we will look at the Pros and cons of using Wix.

Pros of Wix

The following are Wix's primary benefits:

  • You have complete control over the template you use and how you design your website.
  • To get started with Wix, you don't need any coding knowledge.
  • They include everything you need, including a website builder, web hosting, and enhanced security.
  • It also offers a specialized crew to assist you if you become stuck.
  • It provides you with a Customized SEO Strategy.
  • With Social Tools, you can strengthen your social network.
  • It gives you SEO statistics. You may see your page ranking with this.
  • It also uses visitor analytics to calculate traffic for your website.
  • With Beautiful Email Marketing, it beautifully displays your site.
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Cons of Wix

Following are some cons of using Wix:

  • Templates are not interchangeable, so choose wisely! You'll have to manually move over all the material you've written on your original template if you change your mind later!
  • The Free Plan forces Wix Branding: Wix-hosted free sites must display Wix branding.
  • A paid plan is required for tracking and analytics: Most website owners want to know how well their site is functioning, and the best way to do so is to use Google Analytics or one of several other similar programs. Unfortunately, you'll need to upgrade your plan to use them with Wix.
  • Premium Plans are only available for a single site: The premium features aren't transferable, so you can only use them on one site.
  • Your Site Isn't Transferable: once you sign up for Wix, you're stuck with them for the rest of your lifetime on the site.

Comparison of Wix and WordPress

We will compare Wix and WordPress on the following points:
Ease of Use

Wix is one of the most user-friendly website builders available. While WordPress is recognized for its extensions and plugins, they aren't always easy to install or use.

Pricing and Costs

Wix provides a free primary website builder. Each Wix premium plan has distinct storage and bandwidth constraints, and there are seven premium options available, ranging from $14 to $49 per month (based on annual plans). You have the option of paying monthly or yearly. Meanwhile, WordPress software might cost anywhere from $200 to $15,000 per year, depending on various factors.

Design and Customization

Wix has over 800 professionally created templates to choose from. However, you can't change designs without re-designing your site. Meanwhile, WordPress gives you near-unlimited aesthetic flexibility over your site (if you have advanced coding knowledge).

For eCommerce

There are built-in sales capabilities in any of Wix's e-commerce options; meanwhile, in WordPress, to construct an online store, we must install a plugin such as WooCommerce. Thus WordPress is better suited to pure eCommerce sites or bulk sales.

Ongoing Maintenance

Since Wix doesn't allow other developers to operate on its platform, it has complete control over all parts of it, including upgrades and maintenance. In contrast, WordPress necessitates periodic maintenance and monitoring, significantly if the platform, theme, or plugins are updated. You are responsible for maintaining your website.

We are done with the blog. Let's move to faqs.

Frequently Asked Questions

  1. What is Wix?
    Wix is a website builder, an easy-to-use tool that allows you to quickly construct an online presence using a drag-and-drop interface with no need for coding or FTP experience.
  2. Is Wix free to use?
    Wix provides a free primary website builder. Each Wix premium plan has distinct storage and bandwidth constraints, and there are seven premium options available, ranging from $14 to $49 per month (based on annual plans). 
  3. How many free Wix sites can I have?
    You can build an unlimited number of sites with a single account. The sites in your Wix account are entirely different and have no connection other than the fact that they can all be edited from the same account.
  4. What is WordPress?
    WordPress is a content management system (CMS) for hosting and developing websites. You may personalize any website with WordPress's plugin architecture and template system to meet your business, blog, portfolio, or online store.
  5. Are Wix and WordPress the same?
    Both WordPress and Wix are website-building platforms, although they take very distinct approaches: Wix is a website builder, whereas WordPress is a content management system (or Content Management System). It's crucial to understand the distinction while determining which option to go with.


This article extensively discusses What is Wix and its pros and cons and then compares it with WordPress.

We hope that this blog helped you improve your knowledge regarding Wix, and in case you like to learn more, check our articles in the code studio library. Do upvote our blog to help other ninjas grow. Happy Coding!

Topics covered
Pros of Wix
Cons of Wix
Comparison of Wix and WordPress
Pricing and Costs
Design and Customization
For eCommerce
Ongoing Maintenance
Frequently Asked Questions