Position : Assistant Manager / Manager - Trade Marketing
Reporting : Marketing Head
Purview : Pan India
HQ : Hyderabad
Job Description :
- Work closely in building the new business avenues in Malls, Airports, Railways.
- Work closely in formulating self-dispensing - Kiosk in most of the Major hospitals and elite public places.
- Monitor Brand Registrations and pricing strategy (Brand wise/State wise/SKU wise).
- Build B2B sampling and business initiatives in major 5 star hotels .
- Monitor discounts & Allowances Allocation for Regions/State in conjunction with Sales Director and Regional Heads.
- Communicate and facilitate achievement of volume target on month wise/brand wise/SKU wise basis.
- Ability to undertake Market Mapping/Segmentation of Market and defining Distribution objectives
- Measure market potential channel wise and identifying target segment.
- Track competition volumes and monitor competitor activities to evaluate our brand performance.
- Tracking distribution and sales performance on monthly/fortnightly/weekly basis.
- Market wise /Brand wise /Channel Category wise communication tool development for new launch and consistent performance of existing brands.
- Brand wise Development and Standardization of trade promotions in Ho Re Ca & Retail.
- Ensure participation in MELA and major exhibitions
- Continuous tracking of expenditure in GT and MT and analyse business impact
- Drive visibility and track execution of POS and monitor brand activations
- Work regional markets and build insights for the business
Salary: Not Disclosed by Recruiter
Industry: FMCG, Foods, Beverage
Employment Type: Permanent Job, Full Time
UG: Any Graduate - Any Specialization
PG:Any Postgraduate - Any Specialization
Doctorate:Doctorate Not Required
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