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Deputy Manager Marketing,

6 - 9 yrs
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Not Disclosed by Recruiter Openings: 1 Posted 30+ days ago Job Applicants: 750 Job Views: 1500+

Job Description

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    1.Responsible for strengthening the brand and drive marketing campaigns for
    Red FM in Gujarat.
    2.Brand Planning, campaigns conceptualisation and developing creatives for the
    brand through the creative agency
    a.Briefing and managing time-lines and creative deliveries according to plans.
    b.Ensure excellence in the quality of creatives.
    3.Hands on experience in ground activations and events execution
    4.Achieves marketing objectives by contributing to strategic plans and reviews; preparing and completing action plans; resolving problems; identifying trends.
    5.Keep regular update on the competition, competitor's share, define on air trends and thus suggest/ identifies marketing campaigns for Gujarat
    6.Be in constant touch with the programming team and actively work towards amplifying the programming content on ground.
    7.Drive RED LIVE in Gujarat
    a.Be active part of media planning, budgeting, cross quote analysis and execution and profitability through cost control of the Red Live concerts in Gujarat
    b.Ensure the ticket revenue targets for RED LIVEs are met through a robust and targeted media mix.
    8.Responsible for Liaising with the artist agency and manage the artist contract during RED LIVEs.
    9.Strategic Alliances- Close national strategic alliances from a visibility, content and gratification perspective.
    10.Responsible for the regular stock keeping and forward planning of the Merchandise for the network.

Salary: Not Disclosed by Recruiter

Industry: Media, Entertainment, Internet

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Marketing

Role:Marketing Manager

Employment Type: Permanent Job, Full Time



UG: Any Graduate - Any Specialization

PG:Any Postgraduate - Any Specialization

Company Profile:

REDFM 93.5

Red FM is an Indian FM radio brand, with stations broadcasting at the frequency 93.5, 106.4, 91.9,94.3 and 95 megahertz in the respective cities of Pune, Mumbai, Delhi, Kolkata and Indore in addition to Surat, Bhopal, Gwalior, Jabalpur, Saugor, Nashik, Aurangabad, Nagpur, Bengaluru, Mysuru, Mangaluru, Gulbarga, Thiruvananthapuram, Kochi, Kozhikode, Kannur, Thrissur, Kanpur, Hyderabad, Vijayawada, Visakhapatnam, Warangal, Rajahmundry, Tirupathi, Rajkot, Ahmedabad, Vadodara, Lucknow, Aizawl. Allahabad, Varanasi, Jaipur, Jamshedpur, Bhubaneswar, Asansol, Siliguri, Gangtok, Guwahati, Patna, Calicut, Amritsar, Chandigarh, Agartala, Jhansi, Nanded, Dhule, Dehradun and Shillong .
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Job Posted by

Priyanka Kumari HR South Asia FM Ltd Chennai


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