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Digital Marketing Executive

Texas Review
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1,75,000 - 3,25,000 P.A. Openings: 3 Posted 14 days ago Job Applicants: 267 Job Views: 710

Job Description

 
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    We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

    Responsibilities
    • Assist in the formulation of strategies to build a lasting digital connection with consumers
    • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
    • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
    • Be actively involved in SEO efforts (keyword, image optimization etc.)
    • Prepare online newsletters and promotional emails and organize their distribution through various channels
    • Provide creative ideas for content marketing and update website
    • Collaborate with designers to improve user experience
    • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
    • Acquire insight into online marketing trends and keep strategies up-to-date
    • Maintain partnerships with media agencies and vendors
    Requirements

    • Proven experience as Digital Marketing Executive or similar role
    • Excellent understanding of digital marketing concepts and best practices
    • Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
    • Working knowledge of ad serving tools (e.g., DART, Atlas)
    • Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
    • Skills and experience in creative content writing
    • Analytical mindset and critical thinking
    • Excellent communication and interpersonal skills

Salary: INR 1,75,000 - 3,25,000 P.A.

Industry: Education / Teaching / Training

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Online/Digital Marketing

Role:Search Engine Marketing/SEM Specialist

Employment Type: Permanent Job, Full Time

Keyskills

Desired Candidate Profile

    Please refer to the Job description above

Education-

UG: Any Graduate - Any Specialization

Company Profile:

Texas Review

Texas Review is the fastest emerging leader in the overseas education services. We offer comprehensive classroom training for tests such as GMAT, GRE, SAT, TOEFL, IELTS and PTE. Texas Review partners with universities throughout the world to assist in test preparation, admissions and visa counselling thereby becoming the one stop solution for the students aspiring abroad education.
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Job Posted by

Anil Dasari Director - HR Texas Review Hyderabad / Secunderabad

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