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Digital Marketing Executive

1 - 3 yrs
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Not Disclosed by Recruiter Openings: 5 Posted 5 days ago Job Applicants: 92 Job Views: 855

Job Description

 
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    About The Role:
    We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of our online marketing efforts. 

    The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.

    The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

    What you will do:

    >Assist in the formulation of strategies to build a lasting digital connection with consumers

    >Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)

    >Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness

    >Be actively involved in SEO efforts (keyword, image optimization etc.)

    >Prepare online newsletters and promotional emails and organize their distribution through various channels

    >Provide creative ideas for content marketing and update website

    >Collaborate with designers to improve the user experience

    >Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, HotJar, MixPanel etc.)

    >Acquire insight into online marketing trends and keep strategies up-to-date

    Skills Needed:
    Proven experience as Digital Marketing Executive or similar role
    Excellent understanding of digital marketing concepts and best practices
    Experience with B2B social media, Google Adwords, email campaigns and SEO/SEM
    Working knowledge of ad serving tools (e.g., DART, Atlas)
    Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
    Skills and experience in creative content writing
    Analytical mindset and critical thinking
    Excellent communication and interpersonal skills

    About Xenonstack:
    We are a product engineering and technology services company. We work on platforms like DevOps, Big Data Integration, Real-Time Analytics, Cloud Infrastructure, IoT & Data Science. We are a B2B company. You can find more about us at https://www.xenonstack.com/.

    Achievements and Awards:
    1. In 2017, we received best Start-up of the year award by TiE Chandigarh
    2. In 2018, we received best Product of the Year award by STPI, Ministry of Electronics and IT

Salary: Not Disclosed by Recruiter

Industry: IT-Software, Software Services

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Online/Digital Marketing

Role:Display Marketing Executive

Employment Type: Permanent Job, Full Time

Keyskills

Desired Candidate Profile

    Please refer to the Job description above

Education-

PG:MBA/PGDM - Any Specialization, Marketing

Company Profile:

XenonStack

Product engineering and Technology Services with 50+ Team of passionate professionals for building next-generation products and Solutions.
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