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Digital Marketing Manager

2 - 5 yrs
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Not Disclosed by Recruiter Openings: 1 Posted 30+ days ago Job Applicants: Less than 10 Job Views: 1128

Job Description

 
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    Plan and execute all web , SEO / SEM , marketing database , email , social media and display advertising campaigns Design , build and maintain our social media presence Measure and report performance of all digital marketing campaigns , and assess against goals (ROI and KPIs) Identify trends and insights , and optimize spend and performance based on the insights Brainstorm new and creative growth strategies Plan , execute , and measure experiments and conversion tests Collaborate with internal teams to create landing pages and optimize user experience Utilize strong analytical ability to evaluate end - to - end customer experience across multiple channels and customer touch points Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate Requirements BS / MS degree in marketing or a related eld Proven working experience in digital marketing Demonstrable experience leading and managing SEO / SEM , marketing database , email , social media and / or display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage , inform and motivate Experience in optimizing landing pages and user funnels Experience with A / B and multivariate experiments Solid knowledge of website analytics tools (e.g. , Google Analytics , NetInsight , Omniture , WebTrends) Working knowledge of ad serving tools (e.g. , DART , Atlas) Experience in setting up and optimizing Google Adwords campaigns Working knowledge of HTML , CSS , and JavaScript development and constraints Strong analytical skills and data - driven thinking Up - to - date with the latest trends and best practices in online marketing and measurement

Salary: Not Disclosed by Recruiter

Industry: Education, Teaching, Training

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Marketing

Role:Marketing Manager

Employment Type: Full Time, Permanent

Keyskills

Education-

UG: Any Graduate - Any Specialization

PG:Post Graduation Not Required

Company Profile:

ClassBoat Online Services Pvt Ltd

ClassBoat is the one-point destination for learning new skills. We oer a wide variety of classes in one easy to navigate space. No matter your age or the skill you're looking for, you're sure to nd a perfect learning avenue right here on ClassBoat. So learners, are you ready to sail the ocean of skills in the ClassBoat
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