KEY ROLES & RESPONSIBILITIES:
The incumbent will assist the Group head of Marketing with Marketing and brand building activities for the Company.
Devise marketing strategies to counter competition and attract investors with unique value propositions.
Handling Media Relations, Public Relations, Corporate Communications and internal communications.
Coordinating with advertising agencies, media planning, event agencies, managing publicity campaigns, monitoring annual budgets etc.
Assist in financial Pr quarter results| financial announcements
Digital Marketing. Creating buzz with Social Media platforms like Facebook, Twitter, LinkedIn etc.
The incumbent will also be responsible for promotions, corporate tie-ups & strategic alliances & co branding activities at the corporate office and hotels
Catchment engagement & local marketing initiatives
Analysis of the efficacy of the marketing programme
Work closely with the PR Agency to build efficacy and positive advocacy for the brand
Oversee some of the hotel brands for the business weaving in brand PR. This will require relations in new age media and digital press
Co-ordination with agencies and liasioning to ensure smoother execution of tasks
Monthly review of the marketing initiatives & incorporate correctives measures
Required Candidate profile
Excellent English communication skills both verbal and written.
The candidate should possess good knowledge on marketing, branding, advertising, market research, sales and commercial management.
Salary: Not Disclosed by Recruiter
Functional Area: Marketing
, Media Planning
Role Category: Advertising
Role: Events/Promotion Manager
Employment Type: Full Time, Permanent