Integration Call - Webhooks, SOAP API, REST API, Bulk API for Imports and Exports
* Munchkin setup
* Account Based Marketing
* Integration of external Forms with Marketo via API
* Integration with Event Management platforms and Facebook/LinkedIn Lead Gen forms
* Email Marketing, Lead generation, Building Marketing/Nurture Campaigns.
* Creating Workspace and permission model for different regions
* Hands on Program & Smart Campaigns in - Nurture Program, Washing Program (Lead Cleansing), Lead Scoring Program, Lead Routing
* Custom Objects and custom Activity Types.
* Segmentation, Contact/Prospect Group Creations, Suppression list.
* Consent Management - and suppression in outbound emails
* Building Scheduled reports.
* Involved in building the Lead Score Model to leverage the contacts in the Marketo database as per the client's requirements.
* Involved in setting up the integration between Marketo-SFDC and Marketo-Thrid-Party System through API Calls.
* Involved in Lead Drop down Analysis for different regions.
* Reporting campaigns based on KPI's (Open Rate, Click through, and bounce back, Unsubscribes etc.) as per the clients requirements.
* Involved in Campaign Management
* Creating Emails and Landing Pages, Forms
* Reporting through Marketo - Analytics, Email Insights and Revenue Explorer
* Knowledge of integrating DMP with MAP platform
Experience: 3-8 Years
Notice Period: 30 Days
Interview Mode: Skype/Telephonic/F2F
Interested can share updated Cv to swathi.Ra@technosoftcorp.com