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Manager - Digital Marketing - Ecommerce

Staffio HR
3 - 6 yrs
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Not Disclosed by Recruiter Posted 31 days ago Job Applicants: 301 Job Views: 646

Job Description

 
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    Exp: 3 - 6 years

    Key Skills : CSS, HTML, SQL, SEO, SEM, B2B Marketing, Digital Marketing

    1. 3+ years hands-on experience in scaling digital marketing teams, across various digital marketing channels (SEO, SEM, content etc.,).

    2. Experience in B2B marketing is a plus.

    3. Proven record of building and scaling profitable marketing teams

    4. Ability to devise strategies across all channels

    5. Knowledge of HTML, CSS, SQL is a must. Strong data experience is a plus.

    6. Experience in analysing data across multiple platforms and providing insights for improving scale/efficiency.

    7. Strong quantitative skills, including analytical abilities.

    8. Connections with influencers in the domain is a plus.

    Responsibilities:

    1. Manage and implement the process for scaling the marketing efforts.

    2. Developing the marketing strategy for the company in line with company objectives

    3. Co-ordinating marketing campaigns with pre-sales and sales activities.

    4. Monitoring the company's marketing budget.

    5. Build a data-driven marketing team to run profitable campaigns across all marketing channels (PPC, SEO, Social, Email etc.)

    6. Help the team achieve targets by introducing training, skill building and incentives into the process.

    7. Coordinate with the Data team to work on lead attribution, lead scoring & funnel lifecycle tracking into the marketing process.

    8. Conduct multiple new experiments with a dedicated budget and monitor the outcomes.

    9. Explore avenues to scale all the successful experiments to get continuous incoming leads.

    10. Experiment with multiple new channels beyond the traditional SEO, content, social media and PPC.

    11. Coordinate with product team to understand market and competitor analysis and form strategies around them.

    12. Make use of the internal data to understand customer behavior while creating new campaigns.

    13. Work with Marketing Head on planning for hiring, budgeting & implementing new processes.

    14. Creating a wide range of different marketing materials.

Salary: Not Disclosed by Recruiter

Industry: Internet / Ecommerce

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Online/Digital Marketing

Role:Display Marketing Manager

Employment Type: Permanent Job, Full Time

Keyskills

Desired Candidate Profile

    Please refer to the Job description above

Education-

UG: Any Graduate - Any Specialization

PG:Any Postgraduate - Any Specialization

Doctorate:Doctorate Not Required

Company Profile:

Staffio HR

Client of Staffio HR.
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Job Posted by

HS Sandesh Talent Evangelist (www.staffiohr.co) Staffio HR Bengaluru / Bangalore

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