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Manager - Digital, Social And Content Marketing

7 - 9 yrs
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Not Disclosed by Recruiter Openings: 1 Posted 30+ days ago Job Applicants: 199 Job Views: 598

Job Description

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    • To frame digital, social and content strategy and execution end to end.
    • Responsible for overseeing a broad set of digital, social and content marketing programs and enhancements in todays ever-changing customer and ecommerce environment.
    • To work closely with other departments on companys strategy, cross promotional planning, personalization, testing, and traffic & conversion optimization
    • Implementing new digital, social and content strategies in partnership with external and internal stake holders
    • Creating strategies to increase online traffic to the organizations website
    • Tracking the conversions and improving the percentages and numbers
    • Taking care of everything from SEO, SEM to Social Media Marketing
    • Creating Social Media Marketing strategies to create a brand name in Social Media and raise awareness
    • Improving the user experience on the companys website (Includes design, content and usability)
    • Collecting and Evaluating customer feedback data
    • Evaluating competitors Digital Marketing strategies and creating plans to overtake them
    • Specific focus on: Search marketing (SEM and SEO), Mobile App User experience, downloads, usage growth, Affiliate program, Ratings & reviews program, and other companys 3rd party marketing vendors
    • Content creation, publishing, workflow, and delivery
    • Manage content calendar and related deadlines to meet production/launch deadlines.
    • Partner with cross functional teams to leverage data and insights to develop and drive strategies and alignment to KPIs.
    • Measure content success with key metrics including SEO performance, keyword rank, and lead optimization efforts.

    Required Candidate profile

    Qualification - Marketing, Journalism, Media

Salary: Not Disclosed by Recruiter

Industry: Internet, Ecommerce

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Online/Digital Marketing

Role:Social Media Marketing Manager

Employment Type: Full Time, Permanent



UG: Any Graduate - Any Specialization, B.A - Any Specialization, Journalism

PG:Any Postgraduate - Any Specialization

Doctorate:Doctorate Not Required

Company Profile:

Big Worth

BIG WORTH is a first of its kind innovative and unique platform offering 100% value back on every penny you spent-An ultimate destination connecting millions of consumers like you to the brands they love. With vital presence in major metros and aggressively expanding all over the country, you can choose a place of your choice, shop for your favourite brands and claim 100% value back of what you spent. From the discounted prices to the cash back offers, eGift cards to dining delights, we have everything that you can dream of and is exclusively meant for you. Our teams are dedicated to continuously innovate by providing solutions that would drive ROI for our brand partners and give us happy and delighted customers
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