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Manager - Social Media Optimization

4 - 6 yrs
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Not Disclosed by Recruiter Openings: 1 Posted 30+ days ago Job Applicants: 70 Job Views: 414

Job Description

 
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    Roles and responsibilities 

    Company - Big Worth and Big Laundry

    Job Purpose :

    - To manage all social media optimization and digital marketing activities

    - To manage all SMO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

    Primary duties and responsibilities :

    The role requires developing a social influencer program for the leadership team, building expertise in driving swift action on appropriate digital platforms and strengthening the positioning by setting up robust digital planning and delivery. The individual will be a part of the Digital Marketing team & work in collaboration with the Technology team, agencies, respective business stake holders and other resources to drive efficiencies through all campaigns & initiatives.

    - Owning social media content calendar and responsible for always on social campaign to drive awareness with a mix of organic and paid promotions

    - Digital content creation and curation (web content, video scripts, infographics) working with content writers

    - Digital asset creation working with the respective stakeholders and agencies

    - Digital media planning - Planning and executing paid media campaigns mapped to business needs at hand

    - Budget planning and monitoring

    - Tracking metrics and developing a strong understanding of data to effectively drive program effectiveness.

    - Perform other duties as and when assigned

Salary: Not Disclosed by Recruiter

Industry: Media, Entertainment, Internet

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Online/Digital Marketing

Role:Social Media Marketing Manager

Employment Type: Permanent Job, Full Time

Other Keyskills

Education-

UG: Any Graduate - Any Specialization

PG:Any Postgraduate - Any Specialization

Doctorate:Doctorate Not Required

Company Profile:

Big Worth

BIG WORTH is a first of its kind innovative and unique platform offering 100% value back on every penny you spent-An ultimate destination connecting millions of consumers like you to the brands they love. With vital presence in major metros and aggressively expanding all over the country, you can choose a place of your choice, shop for your favourite brands and claim 100% value back of what you spent. From the discounted prices to the cash back offers, eGift cards to dining delights, we have everything that you can dream of and is exclusively meant for you. Our teams are dedicated to continuously innovate by providing solutions that would drive ROI for our brand partners and give us happy and delighted customers
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