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Marketing Analyst

4 - 9 yrs
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Not Disclosed by Recruiter Openings: 1 Posted 30+ days ago Job Applicants: 40 Job Views: 163

Job Description

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    Our client is a leading Telecom technology company that provides products and services on an international scale, with a large footprint that is growing at a scorching pace.

    The Role

    The company is seeking to identify a bright and innovative professional, who understand technology well and can work with the services marketing team and help develop and execute 360 degree campaigns as per business objectives and working with sales and technical teams in developing strategy and own execution for key marketing lead initiatives.
    The position will be based in Gurgaon,

    Key Responsibilities :

    Gathering information and examining buying trends to develop successful marketing plans and over-arching strategies.
    o Monitoring the competitors marketing activities and outcomes.
    o Analyzing competitive market strategies by examining the trends, markets, and products they have in common.
    o Communicating with customers, competitors, professional organizations, and suppliers in order to get information on the industrys trends.
    o Compiling customers references and feedback.
    o Using marketing analytics techniques to gather social media, web analytics, and rankings data.
    o Segmenting the target audience and determining the appropriate markets to be approached.
    o Providing assistance to the Sales team by compiling all details for upcoming brands, products, or services.
    o Preparing monthly, quarterly, and annual reports on all of the marketing activities and their results.
    o Designing and carrying out social, economic, and marketing surveys, as well as demographic studies to define target markets and their buying habits and preferences, as well as to determine existing and future trends.
    Identifying competitors and potential markets
    o Monitoring trends to identify how the offering should be positioned
    o Teaming with different areas with the aim of developing strategies to attract new consumers and establish us as industry leaders and innovator

    Desired Profile

    You should have 4-8 years of experience in the technology marketing with atleast 2-3 years in Telecom industry.
    Hands on experience on marketing operations is also an important part of this role for owning up end to end execution of marketing campaigns.
    Knowledge and experience in marketing of Telecom software offerings is a must.
    BE with MBA in marketing.

Salary: Not Disclosed by Recruiter

Industry: Telcom, ISP

Functional Area: Marketing , Advertising , MR , PR , Media Planning

Role Category:Marketing

Role:Manager - Market Research / Consumer Insights / Industry Analysis

Employment Type: Full Time, Permanent



UG: B.Tech/B.E. - Any Specialization

PG:MBA/PGDM - Any Specialization

Doctorate:Doctorate Not Required

Company Profile:

Edge Executive Search Pvt. Ltd.

EDGE is a premier, professionally managed Executive Search firm established in 1990. We specialise in the search and recruitment of top-notch professionals at middle and senior management levels across a broad range of industries. We work with blue-chip world leaders to fill positions across India and at several international locations.
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