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Opening for SEO & PPC Specialist - Mumbai

2 - 7 yrs
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2,00,000 - 7,00,000 P.A. Posted 30 days ago Job Applicants: 371 Job Views: 955

Job Description

 
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    We are looking for SEO & PPC Specialist, please find the below job details below:

    Job Location :- Mumbai (Andheri East)
    Job Timing :- 10 AM to 7 PM
    Designation :- SEO & PPC Specialist
    Department :- Digital Marketing and PR

    Job Description:
    Responsible for on page/off- page SEO & PPC initiatives.
    Analyse Company's website, document SEO changes and Communicate change to the web developer.
    Perform daily account Management and of pay per click accounts on Google Ad Word,Yahoo,Bing and other search platforms.
    Assist in the maintenance and monitoring of keyword bids, account daily and monthly budget caps, impression share,quality score and other important account metrics.
    Manage and maintain updates for large keyword lists.
    Provide creative copy suggestion and graphical ad templates.
    Assist in the management of Display network placement lists on Ad Word and through other contextual advertising platforms.
    Analyse, provide recommendations and execute strategies for keyword opportunities, campaigns structuring,targeting , display network and other facts of paid search in accordance with objectives/goals of the campaigns.
    Support the generation new paid search campaigns, ad groups, and account and aid in the creation of new paid search marketing initiatives.
    Generating weekly and monthly reporting for all major metrics,goals tracking,revenue tracking, and other paid search initiatives.
    Keep pace with search engine and PPC industry trends and developments.
    Monitor and administer web analytics dashboards,reports and key reporting tools, and point out key areas of importance.
    Monitor and evaluate search results and search performance across the major search channels.
    Optimize landing pages for search engine quality score.
    Program in HTM, CSS and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors- this may involve working on video and PDFs.
    To take care of all the activities related to website.
    Secondary: To coordinate with PR agency for PR related activities.

    Key Skills:-
    Qualification BS/BA degree preferred.
    Proven work experience in Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Pay Per Click(PPC).
    Proficiency in MS Excel,Power Point, and Word
    Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.
    Experience working with popular PPC ad Platforms(Ad Word, Yahoo. Bing).
    Ad Words/Bing Certification a plus.

Salary: INR 2,00,000 - 7,00,000 P.A.

Industry: IT-Hardware & Networking

Functional Area: IT Software - eCommerce , Internet Technologies

Role Category:Programming & Design

Role:Graphic/Web Designer

Employment Type: Permanent Job, Full Time

Keyskills

Desired Candidate Profile

    Please refer to the Job description above

Education-

UG: Any Graduate - Any Specialization

PG:Any Postgraduate - Any Specialization

Company Profile:

Best IT World (India ) Pvt Ltd

iBall, a leading brand from Best IT World (India) Pvt. Ltd, a leading company dealing in computer peripherals and computer accessories is growing in a revolutionary manner. In the wake of its expansion, Best IT World India Pvt. Ltd is looking for Smart, Dynamic Executives.
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NEHA GUPTA Company Recruiter Best IT World (India ) Pvt Ltd Mumbai

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