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Senior Analyst - Marketing Strategy & Planning - CMG

3 - 4 Years


Not Disclosed by Recruiter

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Openings: 1Posted: 28 days agoJob Applicants: 67Job Views: 163
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Job Description

Senior Analyst - Strategic Marketing Planning

A marketing and communications professional with strong understanding of professional marketing services. Someone who can provide support to US Strategic Marketing Planners (SMPs) on driving marketing strategies and campaigns toenhance the firm's brand value and propagate its services and products.

An individual who thinks differently and strategically, and keeps currenton the B2B marketing practices . A team player who can creatively drive campaigns working in tandem with the SMP

Skills and Competencies:

· Good understanding of marketing roles in a professional services firm - marketing communications, campaigns, operations, and reporting

· Excellent program management by asking good questions to understand needs and goals, challenges the statusquo, provides innovative, impactful ideas, suggests alternatives and is able toarticulate pros and cons

· Ability to scope, plan, research, analyze, and present data in intuitive graphical formats todraw menaingful insights

· Strong MS Office skills, especially Excel and PowerPoint and ability tointegrate various technologies to support marketing efforts

· Understanding of digital and key social media platforms - Twitter, LinkedIn, SlideShare, etc.

· Should focus onthe end goal and quickly adapt to changing business priorities

· Build relationships, share new ideas and interact with marketers based in U.S.

· Attention to detail with an ability to take ownership, take decisions, andexecute

· Strong verbal andwritten communication skills in English

· Excellent team player with experience working in virtual teams

What you'll do:

As a senior strategic marketing analyst in Deloitte Services LP, a subsidiary of the Deloitte US Firms, you will contribute to the growth and development of the organization in a variety of ways.

Key job responsibilities include:

  • Support the SMPs in launching common type of campaign activations on various digital channels
  • Program management of campaigns by working with various internal teams
  • Execute campaigns by working with various internal teams and track the performance


  • Develop stronger relationships and play a vital role in driving successful marketing programs
  • Assist in creating, maintaining, and prioritizing marketing and communications campaigns

· Develop internal and externalcommunications and marketing collaterals to propagate Deloitte's services andproducts

· Prepare reports illustrating data graphically and translating complex findings into written text

· Create impactful and targetedinsights to help SMPs and leaders take effective business decisions

· Perform analysis on marketing metrics tomeasure ROI to help focus on prioritycampaigns

· Provide innovative approaches,share and leverage best practices

· Collaborate across theorganization to design and deliver campaigns

· Adhere to the processes, protocols, reference material, and tools for developing deliverables

The team:

Senior strategic marketing analysts serve as trusted marketing and communications advisors to SMPs. SMPs are part of the Marketing & Communications team at Deloitte.

Qualifications and experience required:

· 3-4 years of experience in marketing, with good understanding of integrated marketing and communications strategies and how they come together to provide measurable results

· Master's degree ideally with a focus in Marketing, Communication, English or a related business field.

Salary: Not Disclosed by Recruiter
Industry: IT-Software / Software Services
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Online/Digital Marketing
Role: Display Marketing Executive
Employment Type: Full Time, Permanent

Desired Candidate Profile

PG - MBA/PGDM - Marketing, M.A - Communication, English
Doctorate - Doctorate Not Required

Company Profile

Deloitte Consulting India Private Limited
For many reasons Deloitte and Touche USA LLP and its subsidiaries (the 'Deloitte US Firms') distinguishes itself as the place to be. One of those reasons: options. Instead of outgrowing the organization, we give you room to grow across service lines, industries and specialties. Variety is just one way we support advancement. The more options you have to choose from the greater flexibility you'll have to extend your career with the Deloitte US Firms. As one of the world's leading professional services firms providing consulting and advisory services through nearly 120,000 people in 150 countries, the Deloitte US Firms deliver deep intellectual capital through highly talented advisory and consulting professionals across all of our service areas. We bring high value solutions that meet our clients' business objectives and increase shareholder value. The Deloitte US Firms are known for innovative human resources programs and dedication to helping its clients and its people excel. The Deloitte US Firms have the following exciting opportunity in their rapidly growing Mumbai office:
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Contact Details

Recruiter Name:HR

Contact Company:Deloitte Consulting India Private Limited

Reference Id:E20HUSATV-SMP3

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