CN – Strategy – MC – CG&S – Marketing Transformation – 09

From 3 to 6 year(s) of experience
₹ Not Disclosed by Recruiter

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Posted: 41 days agoJob Applicants: 135Job Views: 857

Job Description

Areas of Work: Marketing Transformation | Level: Consultant | Location: Delhi, Gurgaon, Mumbai, Bangalore | Years of Exp: 3 years


Bring your best skills forward to excel in the role:


Strong project management skills align a team with the strategic goals of a project

Drive execution by managing project delivery and timely creation of deliverables

Ability to effectively work with heterogeneous teams in a large, global organization

Analytical skills to bring clarity to complex issues and gather data-driven insights

Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling

Cross-cultural competence with an ability to thrive in a dynamic environment

Deep skills and experience in digital marketing and Marketing Transformation

Expertise in deriving data-driven insights from marketing data to drive value

Experience with Consumer Data Platforms, customer profiling, segmentation, and audience creation

Experience in creating 1st Party data architecture, operating model recommendations, and deployment of CDP & DMP

Knowledge of Marketing-Tech stack including but not limited to Digital Analytics (Google, Facebook, Adobe, etc.), Content Management platforms (CMS), Campaign management platforms, SEO/ SEM tools

Knowledge of Marketing Automation tools & platforms (HubSpot/ Marketo/ Google marketing platform, Salesforce Marketing Cloud, etc.)

Experience in defining product requirements for Customer Data Platform, brand monetization, and experimentation (A/B Test Framework)

Expertise in setting up digital tracking elements to capture first-party data (tag integrations, tag management systems, custom data integrations, CRM connections, etc.), and custom data partner integration development

Knowledge of Ad-tech transformation experience across Adobe, Salesforce suite, cloud, and data integrations

Prior experience working with/for marketing operations, and familiarity with operating models and processes for the Consumer Goods industry will be a plus


Qualifications


MBA from Tier-I business school


A minimum of 3 years of industry (MNC companies) and/ or consulting experience


Experience in the consumer goods industry is preferable, with proven success in areas such as digital marketing, digital transformation, and/or brand management


Prior experience in developing assets and methodologies, viewpoints, research or white papers, and marketing collateral that support business objectives

Role:Performance Marketing Manager

Salary: Not Disclosed by Recruiter

Industry:IT Services & Consulting

Functional Area:Marketing & Communication

Role Category:Digital Marketing

Employment Type:Full Time, Permanent

Education

UG:Any Graduate

PG:MBA/PGDM in Any Specialization

Company Profile

Accenture Solutions Pvt Ltd

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
Company Info
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Contact Company:Accenture Solutions Pvt Ltd

Address:Plant 3,Godrej and Boyce Compound, MUMBAI, Maharashtra, India

Reference Id:56789

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