CN – Strategy – MC – CS&S – MT – Salesforce Marketing Cloud – 11

From 1 to 3 year(s) of experience
₹ Not Disclosed by Recruiter

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Posted: 58 days agoJob Applicants: 110Job Views: 729

Job Description

We are looking for passionate and driven individuals who will help define sales and marketing strategies design and implement loyalty solutions and help optimize our client’s customer loyalty program. Individuals must have good communication skills knowledge in relevant technologies innovative thinking and commitment to quality.
Principal Duties and Responsibilities:
• Developing Account based marketing programs .ABM.
• Designing interventions to drive customer acquisition or customer engagement
• Managing full spectrum of Marketing program execution from strategy definition to technical delivery in Salesforce Marketing Cloud
• Extensive experience and hands-on role in conducting requirement gathering and design workshops preparing solution and functional blueprint leading and coordinating solution design and deployment across multi-dimensional team
• Monitoring trends analyzing data to optimize marketing campaigns
• Identifying marketing process improvement opportunities
• Developing business case for campaign strategies technology solutions
• Developing or supporting development of martech or adtech platform technology .

Qualifications: Master of Business Administration or Post Graduate Diploma in Management.

Experience: Overall experience of 3 years in designing or managing marketing campaigns with at least 1 years of hands-on or functional consultant experience in Salesforce Marketing Cloud or Pardot implementation with deep functional industry and client facing experience Should be certified in Salesforce Marketing Cloud or Pardot Experience with CRM Marketing software Channel integration Real Time Decisioning is desirable. Strong understanding of how digital channels work together to create a cohesive personalized marketing program for the customer not just knowledge of one channel Experience managing digital campaigns for large complex clients with proficiency in measurement and operations.

Ability to use insights for campaign and strategy optimization Experience with organizing 1st 2nd 3rd party data segments and campaign setup. Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore or offshore Ability to establish and build on working relationships effectively.

Key Competencies and Skills:

Hands-on experience of SFMC or Pardot Good Consulting experience is preferred. Experience in working with middle to senior management levels within existing organization or client organizations.

Additional Information:

Excellent oral and written communication skills. Strong analytical skills and the ability to drive results-oriented decisions. Data-driven mindset within proven utilization of information to drive decisions calibrate and results. Highly organized proven ability to develop efficient processes that elevate team performance and drive results. Proven success in navigating global matrixed environments and or or experience in client facing roles. Ability to work effectively in a remote virtual global environment. Ability to work in a fast paced and unstructured environment.

Role:Functional Consultant

Salary: Not Disclosed by Recruiter

Industry:IT Services & Consulting

Functional Area:Consulting

Role Category:IT Consulting

Employment Type:Full Time, Permanent


UG:Any Graduate

PG:MBA/PGDM in Any Specialization,PG Diploma in Any Specialization

Company Profile


Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
Company Info
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Contact Company:Accenture

Address:Plant 3,Godrej and Boyce Compound, MUMBAI, Maharashtra, India

Reference Id:54977

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