Senior Analyst-Digital Marketing Analytics

From 5 to 8 year(s) of experience
₹ Not Disclosed by Recruiter

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Posted: 40 days agoJob Applicants: 23Job Views: 171

Job Description

Skill required: Digital Marketing Analytics - Data Analytics and Interpretation

Designation: Senior Analyst

Job Location: Bengaluru

Qualifications: Any Graduation/Master of Business Administration

Years of Experience: 5-8 years

What would you do?

You will be aligned with our Insights & Intelligence vertical and help us generate insights by leveraging the latest Artificial Intelligence (AI) and Analytics techniques to deliver value to our clients. You will also help us apply your expertise in building world-class solutions, conquering business problems, addressing technical challenges using AI Platforms and technologies. You will be required to utilize the existing frameworks, standards, patterns to create architectural foundation and services necessary for AI applications that scale from multi-user to enterprise-class and demonstrate yourself as an expert by actively blogging, publishing research papers, and creating awareness in this emerging area.

You will be working as a part of Digital Marketing Analytics team which helps clients with their web analytics & digital marketing requirements by providing various services around implementation of different tools & technologies, better user experience on client websites using optimization methodologies and techniques, providing data driven insights to clients and help them get better ROI from their various digital marketing initiatives.

The Data Analytics and Interpretation team is responsible for inspecting, cleansing, transforming, and modeling data with the goal of discovering useful information, suggesting conclusions, and supporting decision-making. You will have to understand and interpret insights where applied statistics, pattern analysis, predictive analytics or similar methods have been used.

What are we looking for?

We are looking for individuals who have the following skillset:

  • Adobe Analytics
  • Digital Marketing Analytics
  • Google Analytics
  • Search Engine Optimization
  • Social Media Analytics
  • Ability to establish strong client relationship
  • Strong analytical skills
  • Ability to handle disputes
  • Ability to manage multiple stakeholders
  • Process-orientation

Roles and Responsibilities

  • In this role, you need to analyze and solve increasingly complex problems
  • Your day to day interactions is with peers within Accenture
  • You are likely to have some interaction with clients and/or Accenture management
  • You will be given minimal instruction on daily work/tasks and a moderate level of instructions on new assignments
  • You will need to consistently seek and provide meaningful and actionable feedback in all interactions
  • You will be expected to be constantly on the lookout for ways to enhance value for your respective stakeholders/clients
  • Decisions that are made by you will impact your work and may impact the work of others
  • You would be an individual contributor and/or oversee a small work effort and/or team.

Role:Marketing - Other

Salary: Not Disclosed by Recruiter

Industry:IT Services & Consulting

Functional Area:Marketing & Communication

Role Category:Marketing

Employment Type:Full Time, Permanent

Education

UG:Any Graduate

PG:MBA/PGDM

Company Profile

Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services”all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
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Contact Company:Accenture

Address:Plant 3,Godrej and Boyce Compound, MUMBAI, Maharashtra, India

Reference Id:90936

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