Senior Analyst-Paid Media Services

From 5 to 8 year(s) of experience
₹ Not Disclosed by Recruiter

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Posted: 26 days agoJob Applicants: 22Job Views: 202

Job Description

Skill required: Paid Media Services - Campaign Management

Designation: Management Level - Senior Analyst

Job Location: Mumbai

Qualifications: Any Graduation

Years of Experience: 5-8 years

What would you do?

Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our client s business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth.We re looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership.

In this role, you will be responsible for the requirement gathering, deployment, monitoring, optimization & performance reporting of various ad campaigns including display advertising (banner ads or rich media advertising), search advertising, online video advertising, etc. You will also be responsible for technically configuring ad campaigns on client s servers to run multiple placements across publishers.

Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys.

What are we looking for?

We are looking for individuals who have the following skillset:

  • Adaptable and flexible
  • Ability to perform under pressure
  • Ability to establish strong client relationship
  • Results orientation
  • Hands-on experience with trouble-shooting

Roles and Responsibilities

  • In this role, you need to analyze and solve increasingly complex problems
  • Your day to day interactions is with peers within Accenture
  • You are likely to have some interaction with clients and/or Accenture management
  • You will be given minimal instruction on daily work/tasks and a moderate level of instructions on new assignments
  • You will need to consistently seek and provide meaningful and actionable feedback in all interactions
  • You will be expected to be constantly on the lookout for ways to enhance value for your respective stakeholders/clients
  • Decisions that are made by you will impact your work and may impact the work of others
  • You would be an individual contributor and/or oversee a small work effort and/or team.

Role:Marketing Manager

Salary: Not Disclosed by Recruiter

Industry:IT Services & Consulting

Functional Area:Marketing & Communication

Role Category:Marketing

Employment Type:Full Time, Permanent

Education

UG:Any Graduate

PG:Post Graduation Not Required

Doctorate:Doctorate Not Required

Company Profile

Accenture Solutions Pvt Ltd

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
Company Info
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Contact Company:Accenture Solutions Pvt Ltd

Address:Plant 3,Godrej and Boyce Compound, MUMBAI, Maharashtra, India

Reference Id:134420

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