Senior Manager-Insights & Intelligence

From 16 to 25 year(s) of experience
₹ Not Disclosed by Recruiter

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Posted: 41 days agoJob Applicants: 55Job Views: 535

Job Description

Skill required: Marketing & Customer Analytics - Customer Analysis and Segmentation

Designation: Senior Manager

Job Location: Bengaluru

Qualifications: Master of Business Administration

Years of Experience: 16-25 years

What would you do?

You will be aligned with our Insights & Intelligence vertical and help us generate insights by leveraging the latest Artificial Intelligence (AI) and Analytics techniques to deliver value to our clients. You will also help us apply your expertise in building world-class solutions, conquering business problems, addressing technical challenges using AI Platforms and technologies. You will be required to utilize the existing frameworks, standards, patterns to create architectural foundation and services necessary for AI applications that scale from multi-user to enterprise-class and demonstrate yourself as an expert by actively blogging, publishing research papers, and creating awareness in this emerging area.

You will be working as a part of Marketing & Customer Analytics team which provides a set of processes that measure, manage and analyze marketing activities in order to provide actionable insights and recommendations to marketing organizations in terms of optimizing ROI & performance efficiency in operations.Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics. This information is used by businesses for direct marketing, site selection, and customer relationship management. You should have exposure to digital marketing, A/B testing, MVT, Google Analytics/Site Catalyst.

You will be working on Customer Analysis and Segmentation and utilize multivariant clustering analysis to segment workers and customers. You will develop specific treatment plans per segment to support business needs and deliver superior user experience for each segment.

What are we looking for?

We are looking for individuals who have the following skillset:

  • Data Science
  • Python Programming Language
  • R Language and Environment
  • Ability to perform under pressure
  • Ability to establish strong client relationship
  • Ability to handle disputes
  • Ability to manage multiple stakeholders
  • Ability to meet deadlines

Roles and Responsibilities

  • In this role you are required to identify and assess complex problems for area(s) of responsibility
  • You will create solutions for situations in which analysis requires in-depth knowledge of organizational objectives
  • You will be involved in setting strategic direction to establish near-term goals for area(s) of responsibility
  • You will have to work in calibration with subordinate teams and senior management levels at a client and/or within Accenture, involving negotiating or influencing on significant matters
  • You will need to have an innovative and transformation mindset to identify improvement opportunities to optimize processes, decrease costs and increase client value
  • You should have latitude in decision-making and determination of objectives and approaches to critical assignments
  • The decisions you may make can have a lasting impact on area of responsibility with the potential to impact areas outside of own responsibility
  • You will manage large teams and/or work efforts at a client or within Accenture.

Role:Business Analyst

Salary: Not Disclosed by Recruiter

Industry:IT Services & Consulting

Functional Area:Data Science & Analytics

Role Category:Business Intelligence & Analytics

Employment Type:Full Time, Permanent

Education

UG:Any Graduate

PG:MBA/PGDM

Company Profile

Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services—all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 514,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.
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Contact Company:Accenture

Address:Plant 3,Godrej and Boyce Compound, MUMBAI, Maharashtra, India

Reference Id:141051

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