Digital Marketing Executive

PositiveNaick Analytics Pvt Ltd

2 to 4 yrs. Chennai
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Posted on 29 Jan 2019

Job Description

Responsibilities:

? Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
? Design, build and maintain our social media presence
? Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
? Identify trends and insights, and optimize spend and performance based on the insights
? Brainstorm new and creative growth strategies
? Plan, execute, and measure experiments and conversion tests
? Collaborate with internal teams to create landing pages and optimize user experience
? Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
? Instrument conversion points and optimize user funnels
? Collaborate with agencies and other vendor partners

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