Senior Brand Marketing at HealthKart

Determine channel strategy and identify routes to market, packages, pricing for different sales channels - Online, Speciality Stores, MT, GT
Help in developing a strategic plan for consumer/trade advertisement through various media vehicles: digital, radio, print, web, and social media
Help in defining the brand positioning and marketing strategy
Identify new product opportunities as well as brand extension and work closely with R&D team to come up with winner products
Own the top line and bottom line targets of his/her portfolio and work closely with sales team to achieve the revenue targets
Own few key core initiatives for the brand from end to end and work closely with cross functional teams to drive

Keyskills