Retail Manager Job Description: Roles, Responsibilities, Skills and Salary

An interesting job offer to manage one of the most important levers of retail stores-the retail manager. Retail footprint has increased across the globe and has become more streamlined, organised and tech enabled. We need someone who can manage staff, inventory, cash register and maintain customer relations while maintain sales targets. Salaries will range from INR 500,000 to INR 750,000 yearly.

Table of Contents

• Retail Manager Job Description
• Skills and Qualifications for Retail Manager
• Conclusion
• FAQs

Retail Managers are critical to maintaining smooth functioning of a retail store. The role involves working closely with store team to ensure there are prompt solutions provided for any glitches while working in the store so that work is done seamlessly. This is a team handling role.

Retail Manager Job Description

Retail Manager are critical to ensuring that the levers of the stores are well oiled and functioning well. They provide business to the brand and ensure that customers receive the best in store and post purchase experience. They are like the mini-CEOs of the store.

Core Responsibilities of Retail Manager:

• Ensure store is properly set and presented every day for start of business.
• Keep track of inventory of merchandise, stocks.
• Ensure staff is trained on product, policy, etiquette, and customer handling.
• Coordinate with marketing for all marketing visual merchandising tool.
• Maintain compliance with safety and security protocols.
• Ensure that store ROI per square foot is achieved.
• Train and skill the team members for future roles
• Maintain event calendar of the store.
• Ensure in store activations are done as per the marketing calendar.
• Manage and reconcile daily inventory levels.
• Keep stock of the inventory that is expiring.
• Collaborating with marketing team to develop collaterals that can boost sales for slow moving stock.
• Initiate store level marketing calendars that will keep a funnel of activity going in the store at a regular interval.
• Suggest location that is best for setting up new stores.
• Make the P&L report for the store on a regular basis and submit to the management.
• Suggest cost improvement practices for the store.
• Ensure stores are decorated as per marketing directive during festive time of the year.
• Ensure POSM systems are installed on the cash counter.
• Suggest workflow improvements in POSM handling processes.
• Seek approvals from all stakeholders in the POSM and billing improvements processes-examine the As-Is and implement the Should-Be.
• Develop tools for digital security policy of the store and ensure that all the employees are aware of the policy and the repercussions of not following the same.
• Ensure cash register of the store is reconciled daily.
• Ensure cash is transferred to the corporate office as per the office guidelines.

Skills and Qualifications for Retail Manager

Technical Skills

• Strong proficiency in retail management like ERP.
• Strong proficiency in POSM software.
• Familiarity with sales forecasts and inventory management.
• Understanding of budget and cost control principles.
• Strong familiarity with Cash Flow and TALLY tools
• Maintain store wise GANTT.

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Communication and Leadership Skills

• Leadership skills to manage the staff.
• Ability to prioritize tasks and resolve them under time constraints.
• Strong analytical skills to solve problems quickly and judiciously.
• Ability to manage customer queries and complaints with professionalism.
• Strong ethical nature to ensure that cash billing etc is managed without any reproach.
• Ability to recruit people in the team who are strong in handling cash and have a strong moral compass.
• Ability to manage difficult conversations when it comes to recruiting, training and retrenching people.

Educational Qualifications

• Bachelor's degree in any field.
• If not a bachelor’s degree in the above, then a certification in retail management.

Conclusion

Retail managers maintain the output of the store from a financial standpoint and a brand building standpoint. The above document highlights the technical skills and the stakeholder management skills required from a retail manager. It involves managing people, maintaining store, troubleshooting everyday issues at work, and building project topline. If you are interested in the role, please get in touch.