Table of contents
1.
Introduction
2.
Applications of AR in the automotive Industry
2.1.
Enhanced Sales Experience
2.2.
Designing and Development
2.3.
Enhanced Driver Experience
2.4.
Streamlining the after-sales services and maintenance processes
2.5.
Improvement in Employee Communication
3.
Frequently Asked Questions
3.1.
What is AR?
3.2.
How will AR be helpful in reducing road accidents?
3.3.
What growth percentage can be expected in the AR automotive industry in this decade?
4.
Conclusion
Last Updated: Mar 27, 2024
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AR in Automotive Industry

Author Ankit kumar
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Introduction

In the automotive industry, Manufacturers have faced unforeseen hurdles in recent years, frequently  in the manufacturing process, which have had a significant impact. AR-based solutions bring many benefits to the automotive industry. Not only car owners will benefit from AR, but the entire automotive sector. augmented reality brings new opportunities at every step of the process chain.

Applications of AR in the automotive Industry

The application of AR in the automotive industry can help firms streamline their processes, saving time, money, and human resources. It can be useful in bridging the gap between experts and field workers. Let's look into various applications of AR in the automotive industry.

Enhanced Sales Experience

The car sector can make use of AR in its advertising and marketing initiatives. The concept of a Digital Showroom could be made possible. Customers will be able to test-drive and check out the car models virtually through a virtual showroom. They can check automobile car choices with numerous specifications, colors, combinations, and designs using this approach, and for all these, no need to visit the showroom in person. The AR-powered virtual guide app from Hyundai is an example.

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Designing and Development

Augmented reality can improve the development and inspection process a lot.AR guided tasks can lead warehouse employees to become faster and more efficient. The process of design and development is very time-consuming. It includes several processes like designing manually in a computer, and then prototypes are built to test the components and the vehicle in the real world. After all these steps, they are tested physically. Technicians can use AR to evaluate crucial systems and features without having to use an actual vehicle.AR can optimize the assembly process with AR images of vehicle parts or technical information on AR glasses. This will reduce the cost of design and development.

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Enhanced Driver Experience

The use of AR in the automotive industry can be helpful in enhance the driving experience and also improve road safety. The AI system can detect any malfunction in the vehicle, and the same information can be conveyed further using AR systems. An AR dashboard can be employed to show some additional information like traffic conditions on the road, accident warnings, and many more. As a result, car drivers have immediate access to  Data and Information about their surroundings and road conditions.

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Streamlining the after-sales services and maintenance processes

AR can be used to train employees working in the after-sales department and maintenance process. Instead of a time-consuming manual search, professionals can use AR devices to quickly identify tool in need of repair by merely looking at their history. The workers can be provided with AR glasses and then be given step-by-step information regarding the maintenance and repair procedures and the parts that need to be replaced. This will improve the efficiency of the whole process.

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Improvement in Employee Communication

AR remote assistant can be very useful in providing speedier advice to field employees in order to boost production. It can be helpful in bridging the gap between specialists and field workers. This will contribute to the overall objective of reducing manufacturing process downtime.

Frequently Asked Questions

What is AR?

AR or Augmented Reality is a means by which our physical world can be combined with Digital Information.AR provides a way to superimpose our physical world with computer-generated images.

How will AR be helpful in reducing road accidents?

An alert just in time could help drivers avoid possible collisions.AR is well sophisticated to alert the driver by analyzing the road traffic, speed of a car, and road condition.

What growth percentage can be expected in the AR automotive industry in this decade?

Each year in this decade, a growth percentage of 30% is expected in the AR automotive industry. This growth will be fueled by a higher adoption rate and increased demand for driver safety.

Conclusion

In this article, we have extensively discussed the ongoing and upcoming developments in the field of  AR automotive industry.AR can be really useful for the automotive industry to develop good products for their customers.

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