Introduction
Medium is a platform that allows users to write blogs or start publishing their content. Anyone may sign up, create an account, start writing, and become a blogger with the help of Medium. Then, with your permission, Medium publishes all of your work on its platform, either for free or for a fee, on various topics.
But this could hardly be chosen at random; Medium meticulously vets the blogger and the content quality. It marks the blogger as verified if all goes smoothly and then gives them permission to publish their work. Even the certification process is not simple; to become a verified blogger, you must follow Medium's norms and requirements.
Medium has gradually begun to commercialise its platform through curation, allowing its users to read high-quality material for free. If someone wants to proceed further and read the entire article, they will have to pay the price.
When everything works well and the content is of the highest quality, most likely, Medium will examine your work for the promotion, and if all goes well, you will be able to earn money simply by publishing your content on Medium.
Source: Medium
Pros of Medium
Target Audience
With Medium, you can target the right audience with your content. With a focus on tags and reader preferences, you'll easily reach your target audience because they'll be able to find you.
Content You're Looking For
People will interact with your material if it is good. Medium isn't like other social media platforms where you can find everything from cat videos to pages like Squatting Slavs In Tracksuits; it's a place where you can find high-quality material tailored to your needs.
Good Reading Experience
While reading a blog or browsing through the feed, you'll notice a lot of white space, high-quality font, mobile optimisation, and an overall basic yet attractive design.
User-Friendly CMS
All of the options, tools, and draft previews are simple to use and understand when composing a blog.
SEO Ranking
It isn't easy to keep up with SEO rankings in most circumstances. Updating your content on a regular basis is a big part of staying on top of things. If you don't post for a while on Medium, your blog won't lose its ranking.
An Optimised Platform
Medium will automatically match your text with the proper HTML components as you write. When you want a quote, for example, indicate it as such, and Medium will handle it as such in code. The same may be said for all other elements (like headlines).
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