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Introduction
This article will discuss what is Twitter hashtag and how to use it. We will discuss the importance of these hashtags. Along with that, I will let you know about some trending hashtags. We will also discuss the various ways through which these can be used in the marketing of your brands.
Let us dive into the topic, starting with what is Twitter Hashtag.
What is Twitter Hashtag?
Twitter Hashtag was introduced in 2007 and is widely used nowadays on social media platforms. It helps in attracting a relevant audience and provides optimum visibility. A Twitter hashtag can be created using the '#' symbol followed by an unbroken word or phrase. The '#' symbol is called a pound sign or hash. These hashtags allow other people to follow topics of their interest.
These hashtags are used to categorize tweets based on keywords and phrases. These hashtags become clickable links that direct you to the most recent related tweets. Hence, it helps to share your tweets on a large scale. Not using hashtags will sink your tweet. Moreover, at the same time, using hashtags in excess will lose its value. So, let us now discuss the proper use of Twitter hashtags.
Ways to Use
A hashtag can be funny, serious, long, or short. However, it is preferred to use short hashtags.
It must not include hyphens, dashes, spaces, and punctuation marks. A hashtag can only contain numbers, underscores, and letters.
Hashtags should not start with a number like #12Ninja is considered wrong. Moreover, a hashtag containing only numbers will also not work.
Avoid using more than two hashtags in a Tweet. However, it is your choice to use as many as you like.
Just type that keyword in the search bar to get information about a hashtag. All the profiles and public posts using that hashtag will be visible to you.
Avoid using hashtags when you are giving an advertisement, as hashtags are clickable links and can take the audience away from the ads.
So, till now, we have discussed what is Twitter hashtags are and how to use them. Let us now understand the importance of using Twitter hashtags.
Why to Use
Hashtags help in categorizing tweets and grouping them. Furthermore, anyone who searches for that specific hashtag can access all these tweets. The use of hashtags increases user engagement for your content.
The hashtags allow your content to be more reachable to a vast audience. Even the users who are not following you can reach your tweets using hashtags(if tweets are made public).
Let us now discuss how you can find and use trending hashtags.
Find Trending Hashtags
Using hashtags that are rarely searched is just a waste of time. So, there are various tools that you can use to find trending hashtags. Let's discuss some of them:
Twitter: The first one is Twitter itself. Twitter gives a long list of recently trending hashtags. You can visit Twitter and click on the Trending option given at the top.
You can download the Twitter app on your mobile phone. The app starts with the top 5 trending hashtags and can be expanded using the "Show more" option.
Sprout social: It is a tool used by brands for the management of their conversations. Here you can find and review performance reports of hashtags
This tool provides various features like consumer research, customer feedback, and sentiment analysis. It helps in recognizing influencer and provide competitor comparison. This tool's Trend identification feature helps get top trending hashtags quickly.
Trendsmap: It is a Twitter trend-tracking service. It sticks the tweets on an interactive map where users can sort the map by their city. This tool shows you the latest trending hashtags and lets you explore their performance.
This also gives a detailed description of topics, letting you explore the related content.
Hashtagify: Hashtagify is a tool for finding trending Twitter hashtags. It gives you custom suggestions and helps you find your competitors and influencers. It will also suggest some recently related hashtags based on your search.
This was all about what is a Twitter hashtag and how to use it. Let us now discuss some Frequently asked questions related to our topic.
A Twitter hashtag can be created using the '#' symbol followed by an unbroken word or phrase. These hashtags allow other people to follow topics of their interest.
How Twitter is useful for people?
Twitter is an awesome way to connect with people online, share research and resources, and track areas of interest. We use Twitter in all these ways to interact and engage with interested followers.
Where to use Twitter hashtags?
You could use hashtags for events, places, themes, things, and industry terms.
What are some top Twitter hashtags?
According to research, tweets with hashtags like #MondayMotivation, #goals, #science, #influencer, etc., are expected to be on top.
How to search for top trending hashtags?
There are many tools that help you search for top trending hashtags like Twitter itself, Hashtagify, trendsmap, etc.
Conclusion
In this article, we discussed what is Twitter hashtags and its uses. We have discussed the ways of effectively using the hashtag. Along with the discussion of why to use and how to find hashtags that can make your tweet trend.
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